Shane has a passion for Harley-Davidson and motorcycles in general. So when it came time to develop a full integrated marketing plan as part of his schooling, it was no surprise that he chose Harley-Davidson as the brand on which
would focus. You can view the full pdf by clicking the title page below. Again, Harley-Davidson did not hire Shane to do any design or marketing work.
Client : Harley-Davidson Motor Company
Industry : Hobby | Motorcycle
Services : Integrated Marketing Plan